This is a good article and I appreciate the intent but it still feels to me like a desperate argument that online learning can only be done properly by learning design specialists working with large budgets and a lot of lead time. "The need to 'just get it online' is in direct contradiction to the time and effort normally dedicated to developing a quality course," the authors write. Well yes, compared to current practice, sure. But here's the question: just how bad are the 'just get it online' courses? How much extra value does all that expertise, time and money buy you? If we could spend less money and expand our access proportionately, would it still be worthwhile? I know that the professionals won't applaud the idea of a whole bunch of amateurs doing the job. But my take is, wouldn't it be great if they could? And where is the evidence that they can't?
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