The Copyright Lobby's Astroturf Campaign in Support of C-32

Michael Geist, Weblog, Jun 18, 2010
Commentary by Stephen Downes

The music industry has launched a fake grassroots campaign in support of a Canadian DMCA. The astroturf campaign, balancedcopyrightforcanada.ca, featured music industry executives as 'members' and uses a clip-art photo. The campaign also included paid placement of headlines on bourque.com (didn't know he did that, eh?). The site gives members employees "a mix of suggested tweets, blog comments, and newspaper article feedback." See also BoingBoing. Michael Geist writes, "This secret astroturf effort is unlikely to fool many people, but it is worth monitoring and serves as a useful reminder that Canadians seeking fair copyright in Canada will need to ensure that their voices are heard and not drowned out by this organized, shadowy campaign."
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