Can we imagine AI being 'The Death of Advertising'? I think that if we substitute the word 'learning' for 'shopping' a lot of this article carries over, but a lot of it doesn't, and the trick is to distinguish between the two. The clue, I think, lies in the subhead: "The web is unhealthy, and AI agents are about to rewrite how we shop." Now whether you think "the web is unhealthy" depends a lot on your point of view. I still love the web - but I don't spent much time on the commercial side of it. I'd rather read blog posts than online magazines, chat with friends on Mastodon than doomscroll through X/Twitter, and learn from individual videos and how-to posts than subscription-based courses and programs. There's a lot AI can do to make this experience better, but streamlined shopping isn't one of them. There's some stepping through that's necessary - there's an interesting section on Costco part way through this article - showing how the relationship, rather than the commercial, might be the really valuable thing.
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