So many articles on innovation follow this format. We are told that 'innovation' isn't about the creation of a new idea, it's the act of putting that idea into practice, or solving real problems. Alexandra Mihai has a good list of of what the term means, in this context. But what bothers me about this sort of article, and the discussion of what 'innovation' means, is that the meaning gets more and more specific, tending us toward content-limited problem-defined value-based commercial-foot-forward methodologies. It feels like a way of redefining what is important in research (and hence, the allocation of resources) to the business (or 'output') side of research, rather than the discovery (or 'input') side of research.
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