Content-type: text/html Downes.ca ~ Stephen's Web ~ Why One University Is Moving Toward a Subscription Model

Stephen Downes

Knowledge, Learning, Community

The idea of a subscription model for access to higher education isn't really new. It's the model adopted by services as diverse as LinkedIn Learning and MasterClass. Forbes wrote in 2017 subscriptions were "disrupting" the traditional business model. This article - really just a short intro to a podcast - profiles plans by Mark Lombardi, Maryville University's president, to move that institution (probably better known for eSports) to subscription fees rather than tuition fees. You might recall Lombardi's proposal for iPad University in 2017. He's doing the speaking circuit promoting his book Pivot, hitting SXSW in March; you can also hear him on the Audacy podcast from a few days earlier, EdUp from last week, SkillsBaby from March, DisruptU from last fall and IngenioUs from December. The details are scant, though. This interview in the Maryville Magazine tells us almost nothing, and this interview in EdTech magazine is more about the use of data analytics. (Couple of sidenotes: first, it was interesting to see how many places republished the EdSurge article; second, it was interesting to discover Muck Rack, a website for PR people, while I was digging into this story).

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Stephen Downes Stephen Downes, Casselman, Canada
stephen@downes.ca

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Last Updated: Dec 11, 2024 07:45 a.m.

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