Stephen Downes

Knowledge, Learning, Community

In a sense this is old news, because as the author observes, industry networks have been around for some 20 years. By the same token, the article still signals a change in what might be thought of as business strategy, from 'moats' to 'turnstiles'. "This shift from moats to turnstiles can be hard to grasp. For most business strategists, it is second nature to protect your existing assets and to keep competition at bay. But a pure-play orchestrator is happy to open up to competition and to share its intellectual property, as long as that keeps the ecosystem growing. Its aim is to maximize the number of people coming through the turnstile, rather than to increase the height of the fence or the width of the moat." Imagine marketing an online course this way...

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Stephen Downes Stephen Downes, Casselman, Canada
stephen@downes.ca

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Last Updated: Mar 28, 2024 6:20 p.m.

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