There's no link to the original research, and the headline is definitely clickbait, but the article is compelling and reasonable. It analyzes Facebook and YouTube algorithms as "the result of the biggest experiment ever conducted into what engages us" and concludes "The answer is clear: something more extreme than the thing we last watched." The algorithms that rely on this, writes Brian Millar, are what psychologist Philip Newall has called "dark nudges". The problem is, it's not just Facebook and YouTube doing this. "Behavioral Economics is a great way to sell stuff, get elected and make experiences 'sticky'," writes Millar.
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