Workplace by Facebook opens to sell enterprise social networking to the masses

Ingrid Lunden, TechCrunch, Oct 10, 2016
Commentary by Stephen Downes

Facebook is launching an enterprise version of its software called Workplace in a bid to replace emails in the office. Everybody wants to replace workplace emails, of course, but there is a wide range of products already in the marketplace that already do that. The sector is called 'enterprise social' or 'enterprise collaboration' and includes well-known products and companies such as Jive, Yammer from Microsoft, Chatter from Salesforce, Hipchat and Jira from Atlassian, Slack, and more. Facebook, frankly, feels like a toy when compared to these products. But against that, there's this: "Facebook has become a de facto platform for billions of consumers globally to communicate with each other in the digital world, and now it is aggressively moving to be the same in the working world." More from BBC, Fortune, Engadget, Recode, CNet, CBC.

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