Content-type: text/html ~ Stephen's Web ~ 2015 Internet Trends Report

Stephen Downes

Knowledge, Learning, Community

Mary Meeker released her annual Internet Trends report yesterday. As usual, it's a daunting 198 page slide presentation. Ad Age has a nice summary of the nine most important slides:

  • Tech is well-entrenched at the consumer level, but "government, health care, and education have the longest way to go"
  • Desktop traffic peaked in 2011; all the growth is mobile. And the video boom hasn't slowed.
  • Advertisers are overspending on print, leaving $25 billion room for growth in mobile
  • "Six of the top 10 mobile apps globally are messaging apps... messaging apps could evolve into the central hubs for communications"
  • Millennials are looking for meaningful work and a sense of accomplishment, and managers aren't offering it
  • The U.S. is the top market for drones, but other countries have more drone-friendly regulations
  • E-commerce continues to grow, leaving physical retail in continuing jeopardy
  • "India's Internet penetration in 2014 was where China was in 2008, and the U.S. in 1996." So the Indian boom is nearly upon us.


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Stephen Downes Stephen Downes, Casselman, Canada

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Last Updated: May 19, 2024 8:13 p.m.

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