Is There a Future for Online Ed?
Jack M. Wilson,
University Business,
Apr 01, 2003
With the recent collapse of Fathom and Harcourt Higher Education, people are beginning to ask this question, and the answer is assumed to be "no." But that's not the whole story, notes the author, as some universities are making e-learning work. So what makes the difference? According to the author, "Reputation, then, is king, and is more than merely brand name and image." But that goes hand in hand with embracing a corporate culture. "While universities often strive for access, quality, research excellence, service, and teaching for teaching’s sake, a corporation is driven by financial considerations first and then other values to the extent that they are compatible with financial success." Well. Do you think striving for the bottom line might affect how universities work?
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