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Stephen Downes

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Press Releases That Sell!

Iz, Jun 07, 2001

This item is for those companies who fall back on the tired old press release format... you know, the ones with more adjectives than verbs, wherein such-and-such, the leading provider of whatever, has announced... Internet readers have neither the time nor the patience to read such fluff.This article contains some useful ideas about how write releases people will read. By by Joe Vitale, SearchHound, June 7, 2001.

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