More Corporate Blogging Resources

Apr 01, 2004
Commentary by Stephen Downes

The theme of most advice to corporations considering an excursion into blogging - if you believe, say, Microsoft's Robert Scoble or Six Apart's Mena Trott, is "be honest" - in other words, a complete break from the usual practices in corporate communications. That said, as the other articles in this nice summary on corporate blogging note, this new media is an excellent communications and marketing tool, allowing you to connect directly with your employees and customers. Also worth reading from the same author: Strong words free your mind.
Views Today: 1 Total: 49. [Direct Link]
Creative Commons License. gRSShopper

Copyright 2015 Stephen Downes ~ Contact:
This page generated by gRSShopper.
Last Updated: Nov 30, 2015 10:04 p.m.