Ad Blockers and the Nuisance at the Heart of the Modern Web

Farhad Manjoo, CC BY-SA, Aug 21, 2015
Commentary by Stephen Downes
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Interestingly, it would be very easy for me to insert ads into OLDaily that no ad blocker could block. Here's one: Drink Coke. The way ad blockers work is that they pick up on features that annoy, interrupt or violate your privacy. The blockers look for URLs that are different from the page, and for types of content associated with ads. That's why this article suggests that people using ad blockers might result in better ads in the long run. Facebook needs to tread lightly here.

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