Big Data's Management Revolution

Erik Brynjolfsson, Andrew McAfee, Harvard Business Review, Sept 11, 2012
Commentary by Stephen Downes

So funny. This HBR article suggests that big data will revolutionize management. "Simply put, because of big data, managers can measure, and hence know, radically more about their businesses, and directly translate that knowledge into improved decision making and performance." Ah - yes. But big data also means that workers can do this for themselves - they don't need managers to tell them what to do when they can see the data for themselves. The more management relies on data, the less management relies on managers, and hence, the less they are needed. It's surprising Erik Brynjolfsson and Andrew McAfee don't draw this out as the logical consequence of their insight.

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