iCue

Various authors, Website, May 05, 2008
Commentary by Stephen Downes

Is MIT's science better than everyone else's? I don't know. But I have to say, their marketing department is leaps and bounds beyond anything else I can think of. And from the same publicity machine that brought us Media Lab, OLPC, OpenCourseWare and Henry Jenkins, we get iCue (in cooperation with NBC News): "Today, NBC News unveiled iCue (http://www.icue.com), a pioneering collaborative learning community informed by MIT research that incorporates gaming, discussion and video resources in a fun, safe, online environment. This free online platform is targeted to students and lifelong learners ages 13 and up and features patented technology to engage students in collective, problem-solving gaming oriented to core curriculum (U.S. History, Government and Politics and Language Arts)." The announcement came to be courtesy of Jodie Pozo-Olano, President, Sequoia PR, and the site itself is a delicious mix of multimedia, meant to be drunk in as much as to be played. Brilliant.
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