A Global Education Market?
Eduventures,
May 29, 2001
The phrase "Thinking Globally, Acting Locally" is an apt description of the business strategy recommended in this white paper for companies wanting to expand into the global learning marketplace. The key is to identify local market fits or niches, to plan an entry strategy, and then to establish local partnerships. Good read; sound advice. Summary plus a link to a PDF document. By Peter Stokes, Eduventures, White paper released at World Education Market, Vancouver, May, 2001.
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