July 22, 2011
Find-ability Meets Share-ability: Social Content Optimization
Logic + Emotion, July 22, 2011.
Just what the world needs: Social Content Optimization, a companion to search-engine optimization (SEO). "In our model," writes David Armano, "we first perform that initial search and social conversation audit to see what people are asking for or discussing but then compare the results to a company’s public digital assets such as videos, images and documents to see if they are properly aligned with the vernacular people use for search and easily shared between people socially." Social Content Optimization, in other words, is a way to match product and service advertising to what people are talking about. Which would be OK, but my fear is that just as SEO operators have polluted search results, SCO operators will pollute conversations.
[Link] [Comment][Tags: Video, Marketing]
Aaron Swartz Indictment Leading People To... Upload JSTOR Research To File Sharing Sites
Techdirt, July 22, 2011.
The fallout has not settled from the indictment of Aaron Swartz for copying gigabytes of JSTOR academic papers to his own hard drive. As Techdirt reports here, others have been prompted by the action to upload large masses to JSTOR papers to file sharing sites. " Indeed, Adam points us to the news that a guy by the name of Greg Maxwell just released 33GB of JSTOR scientific papers via The Pirate Bay because of the indictment against Aaron." Mike Masnick writes, "In this case, believe it or not, it's all public domain research, which JSTOR is trying to charge hundreds of thousands of dollars to access." People are not happy right now.
[Link] [Comment][Tags: Research, File Sharing, Academia]
Stager-to-Go, July 22, 2011.
Oh, hey, a conference that tried something other than stand-and-lecture. The 'Constructing Modern Knowledge' conference described here by Gary Stager reminds me of the educamps Diego Leal hosted in Colombia. "Supported by an amazing faculty, CMK 2011 participants engaged in dozens of hands-on/minds-on projects and expanded their vision of how computers can transform learning. (Specific examples will be shared at constructingmodernknowledge.com in the coming days.)" What made it work? No deep educational secret, but something quite basic. "Learners at CMK 2011 had complete freedom to choose, what, how and when they would learn. Participants selected projects in a coercive-free environment unimpeded by curriculum." We need more conferences like that.
[Link] [Comment][Tags: Project Based Learning]
Validate someone today!
Vicki A. Davis,
Cool Cat Tecaher Blog, July 22, 2011.
Really fun video I would never have watched if I hadn't been working on producing a radio show for zero listeners. Here's Vicki A, Davis: "Take the time to watch this video and remember the importance of your words and facial expressions. This video often comes through my Twitter feed and Google alerts because the young lady in the film's name is 'Vicki Davis' (just like mine.) Think of the nobility of encouragement and smiling and the tragedy when someone takes it away. My friends, one reason I love blogging is that you do make me smile. Interestingly, this video came through my Google circle." This video made me smile, and made me feel validated.
[Link] [Comment][Tags: Twitter, Video, Web Logs, Google]
Time to Move to Competency-Based Continuing Professional Development
Educational Technology Debate, July 22, 2011.
This is what the politicians and managers all want these days, at least to my experience: competency-based continuing professional development. "A competency is a demonstrated ability to perform a particular job or task. A competency includes skills, but also behaviors and the ability to apply those skills in order to perform a job or task." It's learning with an immediate practical application on the job. And learning as measured against set and widely recognized standards. As an example, "in 2008 UNESCO, in partnership with Microsoft, Intel, Cisco, and ISTE, formalized the UNESCO ICT Competency Framework for Teachers (ICT-CFT) with an aim to measure the ICT proficiency of teachers against a common international standard." I have my doubts, but there's no denying the competency juggernaut sweeping through learning and collaborative technology.
[Link] [Comment][Tags: Microsoft, Cisco, Portals, UNESCO, Experience]
Ed Radio Show Notes, July 22, 2011
I didn't advertise on Twitter or Google Plus today and ended up playing Ed Radio for an audience of zero listeners all day. But it doesn't matter because I'm enjoying it for myself (and of course I always have the links to share here).
- On Returning, Dresses & Dreams, on Jamendo
- Hunter S. Thompson Gets Confronted by The Hell’s Angels, Open Culture
- Hunter S. Thompson on David Letterman
- Moira Gunn, A Global Understanding of BioTechnology, Tech Nation, IT Conversations
- Ernest Hemingway, Hills Like White Elephants
- Ed Tech Crew, Podcast number 167 – July 21st, 2011.
- Validation, via Cool Cat Teacher Blog
- November Learning, Rethinking Science Education – An Interview with Bob Goodman
- Teresa Valdez Klein - The Art of Subvertising on Facebook
- Hans de Zwart, Interviewed About Privacy for the Special Libraries Association (SLA) Podcast
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