This is a super-short LinkedIn post but I want to highlight it nonetheless. "Music icon John Legend performed virtually on Thursday with the audience attending through #VirtualReality and via a YouTube live stream." Now the important thing isn't his recording on YouTube (in fact, I just cancelled my YouTube music subscription because the quality was a significant downgrade from Google Music, which is going away). No, the really interesting bit is the "immersive, life-like experience" with "the technology provider behind the concert, Wave". More from VR Scout. Legend also did a VR appearance last month with Melody VR. Now while there are limitations - attendees saw an avatar, not a full VR John Legend, and audio quality remains vital - fully immersive VR is probably the long-term future of sports and entertainment.