This is the sort of headline that makes people tear their hair. First of all, there's no evidence that tech brands have any interest in saving public education. Most of what I see from that sector involves attempts to privatize it. Second, there's no evidence that tech brands have any particular knowledge that would give them a special insight into how to rebuild public education. Case in point: the main spokesperson cited is from a company called Learning Counsel. The fund "KnowStory, a new social media concept now in beta version offered in a freemium model to the education world. As a social media site with discussion forums about 'all the digital learning things." Just what education needs: freemium social media.