TD National Reading Campaign

Various authors, TD Bank, Apr 21, 2012
Commentary by Stephen Downes

Why is the TD Bank promoting a 'National Reading Strategy' in Canada? They argue, "TD Bank deputy chief economist Craig Alexander lays out compelling evidence to suggest that Canadians shouldn’t be complacent about generally positive standardized test scores and news of Canada’s standing on international academic rankings." There is, n ot surprisingly, heavy involvement from publishers in events supporting the program. There's an Equity and Access program largely modeled after a U.S. program (even including a Readers "Bill of Rights" (which aren't bad)). You may want to view the summary of recommendations from the various working groups. I wish I saw more of an emphasis on writing rather than just reading.
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