The meaning of a word, for Derrida, is in part defined by the alternatives it excludes. (See p. 89, here). What was the range of choices from which one could have selected? We see this explicitly in this model of Google Suggest. What questions can we ask, and what questions are excluded? What do you suggest represents this relationship visually, and interestingly, shows how by reforming language Google Suggest reforms what we can imagine.
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