Jakob Nielsen holds up his end of his deal with Macromedia and tries to make a little cash on the side as he markets his Flash usability report (featuring "117 usability guidelines"). Nielsen seems to have discovered numbers, which makes me uneasy (when he says, for example, "users had an average success rate of 64%," I simply don't believe he can be that precise). His major point, though, is sound: " Most current Web-based applications are ephemeral and must be immediately understandable or users will fail." What this means is that "Ephemeral applications -- and thus most Flash applications -- must be simple; they cannot have too many features."
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