The arrival of free content, even in print form (this article talks about the free tabloid newspapers being distributed to computers) marks the end of traditional newspapers as we know them. And while the author laments the days of 'fairness' and 'public service' (did such days ever really exists?) those in the industry should never really have expected anything else. Knight-Ridder and the New York Times both announced layoffs this week, in the context of which the latter's announcement that they will start charging subscription fees for online columnists smacks more of desperation than of sound business sense. The education sector will experience the same in the months and years ahead, and there will be much surprise, wailing and gnashing of teeth.