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How The New York Times, CNN, and The Huffington Post approach publishing on platforms, Joseph Lichterman, Nieman Lab, Apr 09, 2017
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I'm not sure whether this represents a sea change or is just a blip, but the New York Times, which was one of the original partners when Facebook launched Instant Articles in 2015, has not ceased publishing that way. It still publishes a lot of content to platforms (as do most major publishers) but now in the form of links rather than full content. It is worth noting that the Times is trying (still) to make its way as a subscription-based service. This article documents the trend for ... [Direct Link]


Google Helping Mobile Publishing? Some Publishers Are Not So Sure, Daisuke Wakabayashi, New York Times, Jan 03, 2017
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I mentioned Facebook's Instant Articles yesterday and the trap they pose to publishers. According to this article, publishers are also experiencing issues with Google's Accelerated Mobile Pages (AMP). "Google, to speed up AMP, stores copies of publisher’s pages and serves them from its own internet network. So when a reader clicks an AMP link, the address bar at the top of the page displays google.com instead of the actual web address from the publisher. 'It looks like ... [Direct Link]


Facebook’s Instant Articles: damned if you do, damned if you don’t, Enrique Dans, Medium, Jan 02, 2017
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Maybe things work differently for major news media. Perhaps they still believe they need Facebook. From my perspective, when I stopped posting on Facebook at the end of last summer, my visits increased substantially. Facebook was neither showing my content nor referring traffic, yet people thought I was posting on Facebook and didn't look elsewhere. Meanwhile, Facebook started suggesting I pay for advertising, and at the same time they started flooding my news stream with ... [Direct Link]


Google wants to speed up the mobile web with AMP project, Cassandra Khaw, Ars Technica, Oct 09, 2015
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I greet this development with cautious optimism. In a bid to respond to services like Facebook's 'instant articles' Google and Twitter are releasing an open framework that acceperates web and (especially) mobile delivery of articles. It does things like auto-caching, single-load Javascript, and the like. The consensus is that the optimal load time for a web page is 'instantly'. "How much quicker is "instantly"? According to Google, early testing with with a simulated 3G ... [Direct Link]


Apple News vs. Facebook Instant Articles: How they compare, Lucia Moses, Digiday, Jun 09, 2015
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A month ago I commented on the launch of Facebook's 'Instant Articles', in which news providers were encourage to publish directly on Facebook (this is a natural for a Facebook-only internet service as we see in the plans for Internet.org). Now Apple has announced a similar program. "As with Facebook Instant Articles, Apple suggested publisher branding in News would be strong. But Apple talked more about discovery and curation and stressed personalization in its ... [Direct Link]


Introducing Instant Articles, Michael Reckhow, Facebook, May 13, 2015
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Facebook is today launching its 'instant articles' service. This is an application of the idea of Facebook hosting publisher content natively (that way, you don't need the internet to access the content, you just need Facebook (there's no way that could go wrong, is there?)). It's Facebook's response to net neutrality (which it doesn't really like at all). "Along with a faster experience, Instant Articles introduces a suite of interactive features that ... [Direct Link]

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Last Updated: Apr 28, 2017 11:36 p.m.