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December 4, 2012
Business Insider has posted a big slide deckon the future of digital technologies; this article is a summary of three major take-aways:
- first, that mobile technologies will continue to expland rapidly, particularly with respect gto location-based activity
- second, online advertising continues to increased, but is dominated by Facebook and Google
- and third, ecommerce has become mainstream and issues like user experience are beginning to differentiate vendors
Good observations all, and inreaisngly the focus of my own thinking in e-learning technology. (p.s. Kyle, put your last name on your articles, you're not 10 years old.)
[Comment] [Direct Link] [Tags: Books, Marketing, Google, Experience, Online Learning]
June 28, 2012
Oh, hey, tablets are going to change higher ed. In case you didn't know. "Tablets are being adopted at an impressive rate, and tablet purchases are expected to outpace smartphone purchases over the next two years. Tablet ownership among college students has correspondingly skyrocketed and a Pearson Foundation survey found that it has tripled from a year ago. One-quarter of college students currently own a tablet."
[Comment] [Direct Link] [Tags: Research, Leadership]
January 27, 2012
Something called PlusDemographics is asserting that Google_ users are mostly young, mostly male and mostly students. Kyle James observes, "The one piece of data that this report doesn’t share is user engagement with the service. Facebook claims more than 800 million “active” users with more than 50% of these active users logging in on any given day. Google+ has 90 million user accounts, but how many of them are actually active?" To me, the most interesting part was the breakdown of how many Google+ users are active on other services. It's arguable that Google+ is reaching a new demographic not currently servered by other services, not even Facebook. I can see that; Google+ reaches out to me in a way these other sevrices do not.
[Comment] [Direct Link] [Tags: Books, Google]
January 4, 2012
I actually do this from time to time, so I guess it's good advice to pass on to others: checking each of your social networks to see what websites still have access to your data. It's important (to my mind) not to leave access open to services you aren't actively using, because these services may evolved in unexpected ways. I'm generally pretty careful about who I allow access in the first place (and never give access to Twitter or Facebook just to leave a comment on a site. This article is really useful because it gives you step by step instructions on how to edit OAuth access on a number of popular sites.
[Comment] [Direct Link] [Tags: Twitter, Books, Networks]
November 8, 2011
So Google has launched 'pages' in Google+, and businesses and brands (as Wired says) invaded the social networking site yesterday evening. "Curiously, considering how aggressive Google has been about forcing real names on Google Plus, there seems to be zero verification for Pages." See also this item and this item. From my own perspective is was a disaster. Now mind you, I've got several thousand people in my circles, and I was enjoying listening to them post back and forth about things. But pages are intended for branding businesses and such - they're advertisements. Anyhow, the notices immediately began to flood my Google+ stream. As I complained yesterday, the page notices were in my in-box, they were in my stream, they were in comment threads, they were everywhere! I threw up my hands and left. I took a peek today but the stream of shared G+ pages continues, and commenting on other items seems to have been reduced to a short sentence or less. But it's more than just that - I realized as I watched the flood of pages being created that Google is effectively replacing the web. And I'm not sure I really want to have any part of that.
[Comment] [Direct Link] [Tags: Google]
Honestly, I don't think this sort of action has anything to do with content being posted on Facebook, and instead has everything to do with a student expressing his opinion and his school not liking it and reacting in heavy-handed fashion. After all, this sort of thing would happen to me when I was in school (yeah, I've always been outspoken) and that was long before Facebook. And it's funny to think that after however many years of education at Saint Augustine's College, the main lesson Roman Caple takes away from his graduation is that he does not live in a democracy. Here's Caple in this video:
[Comment] [Direct Link] [Tags: Schools, Books, Video]
September 16, 2010
"The real-time web," writes Georgiana Cohen , "is about immediacy, availability, presence and on-demand engagement. It's about a pulse of information that we have no choice but to feel for, a stream of content we have no option but to wade into. It's not just Twitter, though that's the most prominent example. It's seeping into every corner of the online world." One really good example of that are the real-time online events, which are beginning to proliferate. But also we are seeing real-time publishing and real-time data and information. But "the tradeoff is time. You have to be there, and being there takes time."
[Comment] [Direct Link] [Tags: Twitter, Books]
September 4, 2010
I just love this infographic by Richard Ingram:
Not only is it an articulate representation of web content strategy, it clearly delineates the roles involved, places them into a matrix or network, and assembles the result into a thing of beauty. And notice the mesh-like depiction of structure - nobody is in control, people have responsibilities, and the dominant form of organization is flow. Brilliant!
[Comment] [Direct Link] [Tags: Networks]
Useful outline of how a mobile strategy for Pitt State was developed with a minimal budget and staff. "jQTouch is a jQuery plugin for websites that allows you to rapidly deploy mobile sites that are feature and function rich. The catch is that it really only works in WebKit browsers." That's still a large percentage of mobile web browsers.
[Comment] [Direct Link] [Tags: none]
May 17, 2010
Really nice look at how higher ed websites are presenting themselves on mobile platforms. I really like this lucid bit of advice: "Sites are better than apps. A well designed mobile web site will serve you better and be easier to maintain than trying to keep up with several different mobile applications (even if the apps themselves are really cool)."
[Comment] [Direct Link] [Tags: Cool]
April 8, 2010
Another FUD-bomb has been thrown into the web 2.0 mix, this time based on indemnity. According to this report, the state of Colorado is recommending all agencies, including Higher Ed, cease their use of Facebook immediately. The reason is an indemnity clause in Facebook's terms of service. Specifically, it says that if someone sues Facebook as a result of your actions, you will compensate Facebook for any loss. But, according to the article, the Colorado state constitution prohibits any such clause, because only the state controller can approve any 'contract'. Well. At first this sounds reasonable. But if you apply the logic more broadly it means that state agencies would have to cease using pretty much every piece of software, hardware, appliances and utensils until the state had negotiated their indemnity clause with them. From where I sit, you can't interpret terms of service as contracts (oh yes, I know you would like to, but you can't). Because you can't simply waive by fiat any liability or responsibility. Terms of Service can at best be an opening position in a court action. But they don't overrule common law, statute, rights and state constitutions.
[Comment] [Direct Link] [Tags: Books]
December 21, 2009
There's a difference between being an expert and being perceived as one that this column does not draw. The advice, it seems to me, is centred almost entirely on how to be perceived as an expert. And, in my view, the last thing this field needs is more people who are perceived as experts, but who are not. It is a field, it seems to me, awash self-boosters and self-promoters. And when the author says, "others don't know that you are the expert in something unless you make it a point to say so," let me respond, if someone claims to be an expert, that's when I begin to doubt their expertise. Real experts do their talking through their work.
[Comment] [Direct Link] [Tags: none]
December 18, 2009
I confess: I've been watching Lady Gaga videos online. Not merely because she has eschewed pants, but because the music is catchy visually interesting. Gaga (as she is familiarly known, according to an interview) is doing more than just SEO. It's not just a matter of being visually different and standing out from the crowd - that's boring SEO and we see it all the time. Rather, she is different each time she performs - each live version, each live video, even of the same song, is different. Not just visually, but musically as well. Her live performances are unquestionably live - no possibility of a lip-sync. In a cut-and-paste world, people who create something new every time are more interesting and more valuable than people who don't.
[Comment] [Direct Link] [Tags: Video]
October 30, 2009
This is the sort of thing that makes it so hard to get communications applications right. "A North Carolina State University report from September 2008 showed that users clicked the 'ok' button on message alerts 61% of the time, regardless of whether the message alert was legitimate or not. From that I concluded that we could be reasonably certain that, as an attacker, we would have a 1 in 2 shot of tricking a victim into clicking an exploited link via email, IM, twitter, etc."
[Comment] [Direct Link] [Tags: Google]
October 13, 2009
Michael Fienen reviews a platform designed to support online learning using mobile applications. Inspired by projects such as groups such as the students at Stanford (iStanford via MobilEdu), or a student team at OU (OU2Go) the group at MobileEducator designed a framework that allows you to build an application, compile it and submit it to Apple. "The system is built out by you (or with assistance from them) to include all your own graphics, colors, and any selection of modules that are offered with content you provide. That might be RSS feeds, images, video, links, etc. This process is made simple via the MobilityCMS platform, a web based content management system (CMS)."
[Comment] [Direct Link] [Tags: Project Based Learning, Video, Content Management Systems, RSS, Online Learning]
October 9, 2009
"The presentation was what many of us would call a fairly egregious breach of professional protocol on its own. It really was that bad: slides with paragraphs of text, poorly presented video with dated music that was too loud, comparisons and examples that were out of date, and a general feeling like it was a presentation developed five years ago for an audience that clearly had no clue what he would be talking about." One reason for playing with backchannels is to anticipate and avoid meltdowns like this. because, if you don't, sooner or later the backchannel's going to get you. Via elearnspace.
[Comment] [Direct Link] [Tags: Video]